Cosmetics logistics: which solutions to adopt for the distribution of cosmetic and perfumery products

Cosmetics logistics: which solutions to adopt for the distribution of cosmetic and perfumery products

The needs of the cosmetic business

The cosmetics and perfumery products sector requires specific logistics solutions, necessary to guarantee the maintenance of the chemical-physical conditions of the products.
Dedicated logistics services therefore represent an important lever for maximizing the turnover of the manufacturing companies operating in this sector.
The composition of cosmetics can in fact be chemical or natural.
In both cases to ensure the integrity and effectiveness of the active substances contained in them, factors such as temperature and environmental and hygienic conditions must be controlled in the supply chain.
For each phase of the supply chain we mean both storage activities and handling, in and out of the warehouses, to the point of sale or, in online sales, to the consumer’s home
A suitable and integrated logistics service for the cosmetics sector is able to adapt to the needs of the different distribution channels: supermarkets, pharmacies, professional users, national perfumeries, regional chains, independent perfumeries, drugstores, and e-commerce.

Good practices for cosmetics logistics

The logistic “best practices” foresee first of all the conservation of the products in conditions of maximum safety: the staff is constantly updated on the evolution of the current legislation and prepared to adequately manage the product. Aervaro has obtained the GDP and ISO 9001 certifications and is able to adequately manage all the activities related to the conservation of cosmetics.
It is also very important to manage seasonal peaks and, in general, service demand peaks related, for example, to promotional actions implemented by producers in certain periods of the year.

Cosmetic products with a flammable component

Cosmetics made up of flammable ingredients (such as perfumes, for example) require a further specialized logistic management, aimed at controlling the condition of the product and avoiding any dangers related to its composition.
For these products, the so-called ADR regulations also apply (European agreement concerning the transport of dangerous goods by road). Furthermore, perfumes usually have a glass packaging or aluminum spray cans, materials that in logistics fall into the fragile category and goods subject to limitations.

A supply chain that requires skills and technologies

The logistics of cosmetics therefore require the support of certified operators, able to handle any operation with the highest quality and safety.
It is also important to guarantee the right level of flexibility and adapt to the needs of the producers and sales channels.
Aervaro offers personalized services that are often not available at major international companies.

The main logistics services in the cosmetic business

The cosmetic sector operators usually require the following types of service:
• incoming goods receipt and logistics
• storage
• order management
• customized packaging and packaging
• stock management
• creation of kits and bundles
• insertion of informative material or free samples within the packaging
• Customer support and customer service
• Special e-commerce services

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